Tag: showcase

Personalized Search Statistics & Survey – Infographic

Personalized Search Statistics & Survey – Infographic


Another great infographic effort from our friends at MDG Advertising. This time they tackle the somewhat controversial subject of personalized search. While many people may not know that Google tracks their every click while searching, most understand that their search habits are being scrutinized by the Big G. This social media infographic looks at the pros and cons of personalized search and shows some statistics you my find surprising.

From MDG: Online search has steadily improved to provide Web results that are more relevant, recent, and reliable than ever. Unfortunately, today’s evolution toward a more personalized search experience is being met with major opposition from Web users concerned about their privacy.

The infographic goes on to indicate that more than half of respondents believe that the relevance and quality of search results have gotten better with time. In comparison to 2004, there has been a slight drop in the number of respondents who say that search engines always deliver exactly what they want, while there has been a leap in the percentage of those who are satisfied most of the time.

On the other hand, personalized search does not receive the same warm response, with 65 percent of respondents saying that personalized search problems may include a reduction in the amount and quality of the search results. An even larger problem is that 73 percent of respondents claim it to be an outright invasion of privacy.

For now, it remains to be seen whether personal privacy or search quality will ultimately come out on top

Infographic Review

Infographic Design: A+

I love it when you can tell some thought and attention to detail was involved with an infographic and its design. You can see someone really cared when designing this infographic on personalized search. The color combinations are a good fit, with soft blues and bright orange to highlight information. The graphics looked like they were custom drawn or at least kept within certain graphic style. Using progressively larger arrows to show a increasing graph was a cuter and fun idea. The infographic is broken up in easy to read sections and the font used works as a headline, content and graph text. Even the choices of condensed and regular fonts go smoothly. A excellent design that get a good grade for getting personal.

Infographic Information: A

Personalized search statistics are plentiful in the infographic. How searchers responded to questions such as “are search results fair” and are personalized search results fair” are answered with percentages and multiple choices. More data is supplied on what the world thinks concerning fining better results with personal search results, whether or not users what personal search results and how they feel about privacy issues. The statistics go beyond by showing how in depth personalized search goes by showing age, race and even income stats. Plenty to see here and a little bit to be worried about, unless you are Google.

Provided by MDG Advertising


Surviving First Dates

Surviving First Dates



Design: B-

I liked the style of graphics used, but there were way too many colors going on to suit me.  I also wasn’t a  big fan of the blurred cartoon graphics in the background.  What is the point?  I understand them not wanting to use pink for the data on the women, and the placement of the data next to a woman’s head cleared up any confusion, but I still didn’t think it was great-looking.  Overall I think it had the potential to be a really visually striking infographic but it missed the mark.

Information: A

Who knew all that stuff about first dates?  Not only do you learn what not to do on a first date (be rude to the waiter, flirt with someone else), you also get helpful information like whether or not your date might hook up with you on the first date based on the type of phone they have.  That’s pure gold, that is.

Source:  Dating Tips from welovedates.com

DIY Deck Inspection

DIY Deck Inspection


Now that the warm months are upon us, it’s time to think of our outdoor living spaces.  This infographic addresses how to inspect your deck yourself to find out if there is anything that needs repairs.


90% of deck collapses happen because ledger boards separate.  Look for loose connections, inferior fasteners, and dry rot.

Stairs and Rails

Test the stairs and handrails to make sure they don’t wiggle or sway.

The Hula Hoop Test

Stand in the middle of your deck and swing your hips around like you’re hula hooping.  If the deck wiggles, it needs repair.

The Surface

Inspect your decl and note any loose, cracked or splintered boards.  Also look for popped nails, and signs of rot or insect infestation.

The Legs

Examine the footings and support for loose connections, inferior fasteners, pooling water and signs of decay.

Dry Rot Pick Test

Look around your deck for signs of dry rot.  Pick a spot and stick a screwdriver or ice pick into the wood to see if it gives easily.  If the wood is soft and spongy, the tool penetrates more than a quarter inch, or if the wood breaks with no sound you have dry rot.

Water Hazards

Lawn sprinklers and downspouts can be hazardous to your deck.  Look for rot in wood that is regularly exposed to pooling water.


Design:  B+

Simple, but elegant.

Information:  B+

Good information.

Source:  Rick’s Custom Fencing & Decking

Banking – An In-Depth Look at Security Breaches

Banking – An In-Depth Look at Security Breaches


This infographic tells us that in June 2011 Citigroup announced that their computers were hacked and that 360,000 credit card accounts were compromised.  In this particular case, social security numbers and birth dates weren’t shared, but in some other cases they are.  Hence begins an exploration into how vulnerable your personal details really are.

Finding Fraud

A 2010 survey by the Information Security Group revealed that 82% of responding banks and credit unions have experienced fraud.  55% say they still use manual reports to detect fraud.  32% say they feel prepared to prevent online bank fraud.  23% of respondents learned of their fraud through their own auditing process.  Scary.

How Do Banks Protect Themselves?

The Information Security Group says that the best way to fight fraud is through employee and customer education and by promoting awareness.  70% of banks indicated that improvements could be made to their awareness programs.  14% of institutions said that they didn’t have a customer education or awareness program in place.  44% of banks said they planned on investing (when?) in intrusion detection technology.

89% of agencies that experienced fraud didn’t achieve PCI Security Standard Council compliance.  They aren’t doing the simplest things to prevent fraud.

Is Fraud a Common Issue?

1000 IT managers were surveyed by Websense and when asked “Which of the following occurred to you in your organization in the last 12 months” they had some shocking results.

32% reported data lost by employees.

27% reported company data taken from an unprotected mobile device.

20% reported that a CEO or other executive’s confidential data had been breached.

18% reported that confidential data regarding customers was lost.

18% reported that employees had stolen data.

18% reported that systems had failed to pass an internal compliance security audit.

17% said that confidential information was posted to a social networking site.

16% said that system field to pass a third-party compliance security audit.

16% said that the company was victim to advanced and persistant threats.

Preventative Measures

Ponemon did a study that was sponsored by Symantec and it confirmed that cyber attacks were causing organizations to become more conscientious about preventing security breaches.  Companies are more vigilant about preventing system failures, respondents are using training and awareness programs folloing a data breach, and organizations are implementing encryption.

Encryption and data loss prevention have increased by only 17% since 2008.


Design:  A

It’s pretty.

Information:  A

It’s scary, but good to know.  Time to start putting your cash in your mattress, yes?

Source:   thinkgig.com

Dangerous Distractions:  Half of Male Drivers Eye Off Attractive Women

Dangerous Distractions: Half of Male Drivers Eye Off Attractive Women


This infographic addresses the distractions that can make driving a car a dangerous activity.

Driving Distraction Statistics

50.9% of men admitted that they can be distracted by an attractive woman while driving.  54.2% of bachelors said that they get distracted by attractive women while they’re driving.  Being in a relationship didn’t make that much difference, because 49.5% of men in committed relationships said that their driving can suffer when they spy an attractive female.  For shame.  There are four main types of distraction – physical, visual, auditory, and cognitive.


58.9% of men who earn $100,000 or more annually are distracted by pretty women.  43.4% of men who earn less than $50,000 per year are.

Other Types of Distractions

Mobile phones, GPS systems, entertainment systems and radio surfing provide the non-female related tech based distractions, while other passengers, eating, drinking and smoking provide the non-female related non-tech based distractions.

Avoid Common Forms of Distraction

Don’t eat, smoke, talk on your phone, change your clothes, read anything, do your makeup or brush your hair, daydream, look at things other than the roads (like pretty girls), paint your nails, or play with your dog or child while driving.

Back to Tech Distractions

The risk of being in a collision is 4 times higher when you’re using a mobile phone because the distraction causes reduced reaction times, an inability to maintain speed and position, more difficulty judging safe gaps and less awareness of surrounding traffic.  55% of 18-25 year old drivers admit to using their phone while they’re behind the wheel, which is considered a reckless traffic ticket violation in many places.

The Top 10 World’s Worst Drivers

Italy – 12.7%, India – 9%, China – 8.6%, Egypt – 6.8% and France at 4.2% are the top 5 with Vietnam – 3.7, Thailand – 3.5%, USA – 3.4%, Indonesia – 2.9% and Mexico at 2.2% rounding out the bottom 5.


Design: B

It’s clever to use the billboard and street sign theme to get the idea across, but the graphic style is underwhelming.

Information: B+

All good information, and drivers should take care.

Source:  allianz.com

The History of the FDIC

The History of the FDIC


This infographic is hard to read on our page, but it is chock full of interesting information.  Too bad it’s too hard to read.

Information About the FDIC

FDIC stands for Federal Deposit Insurance Corporation.  It was established in 1933 by the Banking Act of 1933 and then the Banking Act of 1935 gave the FDIC the authority to get financial information from all insured, state-charted banks not supervised by the Federal Reserve.  The FDIC is an independent agency of the federal government.  In 1934 their role was to insure each depositor to at least $2,500 per insured bank.  Today the number  is $250,000.  This all came about because of bank failures that followed the Great Depression.  Since its inception, the FDIC is proud that not a single penny of insured funds has been lost.

 In the Past

The first US Bank was chartered in 1791.  In 1819 the federal government required all banks to provide regular banking reports.  In 1836 federal law gave the Secretary of the Treasury the authority to collect information on state banks that were used as federal depositories.  In 1934 the FDIC opened and began to publish annual statistics on the banking industry.  Between 1935 and 954 the data and statistics were formalized and more complex studies were requested.  In 1960 the FDIC began computerization.  In 1972 reports became available to the public, and in 1993 the FDIC’s information became available online.

The Present

The FDIC today examines and supervises over 4,900 banks for “operational safety and soundness” to maintain compliance with various consumer protection laws that require banks to help meet the financial needs of consumers.  The FDIC has an insurance fund used to cover losses from bank failures.

What it Means to You

FDIC-insured institutions are growing, which means that your money could be safer, as long you deposit your money in an FDIC-insured bank.


Design: C

Pretty blue, but kind of boring.  I did like in the “past” part where they put the dates on pennies.  Clever.  The rest of the graphics are uninspiring.

Information: B

A great informative infographic, if you have no idea what the FDIC is.

Source: FDIC history from Nationwide Bank

A Buyer’s Guide to Snowboards

A Buyer’s Guide to Snowboards


Snowboarding can be fun, exhilarating, and a chance to show off your awesome sense of style.  This infographic says it will help you pick out the best snowboard for you.

With all the snowboarders out there, you’d think that lots of them consider themselves experts, but according to the data presented here only 16% consider themselves experts, while 52% would gauge themselves as intermediate and 325 consider themselves to be beginners.

Most beginners will want to go for an All Mountain snowboard, but there are also Freeride, Freestyle, and Backcountry styles available.

Freeriding is called the “soul of snowboarding” and it’s the off-slope type of snowboarding.  You go off the beaten path to explore.  Freestyling snowboarders land tricks and rotations on halfpipes, railings, and artificial platforms.  Think skateboarding, but with snow.  Backcountry boarding is for advanced snowboarders only.  It’s like freeriding, but more dangerous.  Backcountry boarders are often dropped from helicopters.

Shapes of Snowboards

The shape of the board is important.  You can get a rocker or a camber.  Rockers are more popular.  They provide a forgiving ride, but have a weaker edge grip and are unstable at high speeds.  A camber gives an extra pop on jumps and better edge hold, but has a bad catching edge.  A hybrid is a well-balanced board, but you sacrifice proficiency on anything but straight boarding.

Best of the Boards

The favorites featured are the Custom Flying V, Ride Agenda and the GNU Ladies Choice.


Design:  B

The design is colorful, but snowboarding is sort of an edgy sport and I expected better graphics


The information provided is good, but I would have liked more context around numbers given.

Source:  Snowboarding Gear by Sport Chalet

Uncle Bob’s Moving Guide

Uncle Bob’s Moving Guide

Move Ville

Who is Doing the Moving in America?

Uncle Bob throws us some statistics, so I’m just going to list them for you here:

The average American moves 11.7 times in their lifetime.  I don’t know how you move .7 times, but I digress.

Women will stay at a residence for about 5.6 years, while men only stick around for 4.9 years.  Men and women tend to stay in the same country.

Relocation is supposedly the third most stressful life event you can have.  It disrupts your routine, culture shock, and does other bad things to your head.

People in their 20’s move more than people of other ages, and more than 15% of all movers move out of state.  College?  Job transfers?

Renters move more often than homeowners.  Of course.

Helpful Moving Tips

Purchase good moving materials

Number and label each box to keep track of what is where.

Pack each box completely, and use paper to fill up gaps.

Be clever.  Move clothes and linens in drawers, and wrap up knick knacks and pack them inside your pots and pans.  Use space wisely.

Thoroughly clean your appliances.

Where Do People Go?

Palm Coast, Florida.  Warm, fun, etc.

St. George, Utah.  Good weather.

Las Vegas-Paradise, Nevada.  Vegas, Baby.

Cape Coral, Florida.  See above.

Raleigh, NC.  The Triangle.  Woot.


Design:  A

It’s pretty.  What can I say?

Information:  A

Who knew all that stuff about moving?


Just who is doing all the moving in America? This infographic offer readers
tips on how to move more efficiently and which locations are seeing the
highest increase in population over the past decade. Uncle Bob’s Self
Storage offers valuable add-on services such as Dri-guard, a
state-of-the-art dehumidification system. Patrons can also take advantage of
Uncle Bob’s rental trucks  and a national Customer Care Center that features a fully integrated sales and
reservation system for storage units.

Appliances – The Vicious Cycle

Appliances – The Vicious Cycle

Vicious Cycle

Most people have been in a shaky financial boat for some time now.  It’s hard to get a loan to buy a house, a car, or even to get a credit card.  What if your refrigerator, stove, or other essential appliance craps out on you and you need a new one?  You don’t have the available cash, your credit cards are maxed out, you can’t get approved for a new credit card, and the Appliance Fairy isn’t knocking at your door.  Do you spend a dollar on a lottery ticket and hope for the best, or do you do what many people are being coerced into doing and rent to own your new appliance?

That’s wha t this infographic is about.  And though it’s from the UK and the money numbers are in £ instead of $, you get the idea that for the price you end up paying for that appliance, you could have bought two or three of the same.

Inflated Prices

A high price for a washing machine (in the UK) is £470.  If you pay to rent to own, you end up paying £1250.


The APR on a rent to own appliance can be as much as 49.9%.  That’s compared to 4-6% for a school loan, 10% on a property loan, etc.

Saving vs. Rent to Own

If you save the equivalent of £5 per week for 50 weeks, you can buy a new washing machine, TV, refrigerator, or “cooker.”  If you go the rent to own route it could take you as many as 150 weeks to pay it off.  Think smart and cut back on the lattes.  You can buy your new appliance outright in no time.


Design:  B

It’s OK, but not stunning.  The colors are sort of annoying, but the graphics and text are clean.

Information:  A

Pretty cut and dry, really, but gets the point across.

Source:  Appliances Online

Top Google Algorithm Changes of 2011

Top Google Algorithm Changes of 2011


If you spend a lot of time on the internet, or if you make your living that way, you’ve seen a lot of changes on Google in the past year.  This is pretty fascinating, so let’s go through it step by step.

Content Attribution Update – 1/28/2011

A Google update designed to weed out content scrapers was released.  It used better content attribution to identify the content scrapers.  The infographic asks the question we’re all thinking right now – was that the birth of Panda?

“First” Panda Update – 2/23/2011

Also known as the “Farmer Update,” the Panda update swept through Google, impacting 12% of search results.  The algorithm update was designed to better seek out and devalue content farms and content scrapers, sites with thin or poor content, and sites with loads of (excessive) advertising.

Google +1 – 3/30/2011

Google went social with the +1 button, which allows users to “influence the results displayed to people that are members of their Google Plus circles.”

Panda Update – 4/11/2011

The update heard around the world, Panda 2.0 introduced signals into the algorithm that made it so websites that users blocked dropped in ranking.

Panda Update 2.1 – 5/9/2011

Not a big update, this introduced minor changes to the algorithm.  The impact was minimal, which was a relief after the 2.0 update.

Support Announced for Schema.org – 6/2/2011

Yahoo, Google, and Microsoft announced unified support for structured data through Schema.org, a project that allows webmasters to markup their pages so they are easier to find in search engines.

Panda Update 2.2 – 6/21/2011

Actually officially acknowledged by Google on June 21st, this update made changes to the algorithm, though they were minor.  According to talk around the web, the update happened anywhere between 6/16 and 6/20.

Panda Update 2.3 – 7/26/2011

Around July 23rd, another Panda update occurred, and was officially recognized by Google on the 26th.

Panda Global – Panda Update 2.4 – 8/12/2011

An international Panda roll-out, this update impacted not only English-language searches but also non-English searches.  Japanese, Korean, and Chinese language searches were excluded.

Expansion of Sitelinks – 8/16/2011

Google rolled out an expanded version of sitelinks, benefiting websites of bigger brands more than smaller websites.  6 sitelinks are the norm, but up to 12 per listing were seen at the time.

Google Introduces “Rel” Attributes – 9/15/2011

Google tackles the crawl and duplicate content by pagination issue by introducing rel=”next” and rel-“prev” attributes.

Panda Update 2.5 – 9/28/2011

Google reported this as a minor update, but website report it as a large, and potentially harmful one.  Large traffic losses occurred, notably to the website of The Today Show.

Matt Cutts tweets about Panda “Flux” – 10/5/2011

Internet guru and Googlemeister Matt Cuts tweeted about a flux that would occur in the coming weeks.  The fluxes that occured were on 10/9, 10/13, and 10/19 or 10/20.  The last one, Panda 2.5.3, had a huge impact on search results.

Search Privacy Announced – 10/18/2011

Google reveals that people who are searching Google while they’re logged into their Google account would be directed to the SSL version of Google so their search queries would be encrypted.  Good for user privacy, bad for internet marketers.

Google Freshness Update – 11/3/2011

This new algorithm change will pay closer attention to fresh content.  Basically, it will display more time sensitive results in appropriate queries.

Matt Cutts Announces Changes to Algorithm Updates – 11/14/2011

Google tries to be more direct and transparent, so Matt Cutts explains 10 recent algorithm changes.

Panda Update 3.1

3.1, compared to 2.5.3, was minor, leading people to believe that 2.5.3 should have been named 3.0.

Google Announces Another 10 Updates

Google blogged about 10 more updates to the algorithm.  Among other things, the updates will continue to weed out scraper sites and parked domains.


Design:  A

Easy to read, and a good way to present all the information

Information:  B+

If you don’t know anything about Panda, the Google algorithm, and that kind of stuff, you might be in the dark.  A little more explanation would have been nice.

Source:  Top Google Algorithm Changes of 2011 by HigherVisability