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Internet Usage Predictions for 2012

Filed under: All Infographics, Internet Infographics | Comments Off

internet_usage_predictions-infographic

Since we’re only into the second month of 2012, it’s still a good time to post this one.  This infographic addresses how people will spend their time online in 2012.  I guess we’ll check back in 2013 and see if they were right.

General

The number of internet users will expand in 2012 – 3.1% over 2011 to 239 million users – 75.6% of the world’s population.  That’s a total of 121% increase over the last five years.  1 in 20 users check their email 20 or more times per day, or every 45 minutes.  51% of internet users will experience “e-anxiety” over not being able to check their email or Facebook.  Every minute, over 107 emails will be sent, and more than 89% will be spam.  3000 pictures or more will be uploaded to Flickr every minute.

Mobile

2012 will see 113.9 million mobile internet users and 106.7 smartphone users.  62.8% more table users, 41.9 million of whom will be Ipad users.  40% of all users access social media from their mobile phones.

Social Media

Facebook will reach 143.4 million U.S. users in 2012, which is an 8.2% increase over 2011.  More than 30 billion pieces of content will be shared on Facebook every month.  2/3 of all internet users will use social networks, and more than 90% of them will use Facebook.  Over 3 billion photos will be uploaded to Facebook every month.  Tumblr will take over as the second most visited social network.  Female users will continue to dominate social media.

Video

There will be 169.3 million online video viewers in 2012.  That’s 53% of the world population and 70.8% of Internet users – 7.1% more than in 2011.  51.2 million people will watch videos using smartphones in 2012 and 14% more people will upload videos to YouTube.  Men will continue to dominate the online video internet user market, spending 247,671,000 minutes watching the videos of 2011.

Gaming

As we learned in the Social Gaming Infographic, social games are all the rage.  Online games will continue as the second online destination for gaming with a 9.8% increase over 2011.  A total of 407 million hours will be spent gaming online, and app downloads for mobile gaming will increase by 67%.  The global online gambling industry will grow over its $30 billion current value, and online bingo will generate over 1.3 billion of that share.  Online poker and casinos will contribute with 46% and part of that $30 billion (over 41%) will come from sports betting.

ECommerce

88.1% of US internet users ages 14 and up will browse or research products online in 2012.  Online buyers will reach 154.6 million in 2012, which is a 4.4% increase over 2011.  For Ecommerce, 26% will be spent on travel reservations, 27% on electronics, 32% on airplane tickets, and 36% on clothes.

Books will comprise 44% of online shopping, probably thanks to e-readres.

Scorecard

Design:  A+

This infographic is beautiful, and I really like the way the left side informs which topic is addressed, eliminating the need for headers that take up space.  The flow is good, and the design is superb.

Information:  C

While the information presented is good, there are a lot of grammer and usage errors, which makes one doubt the authority of the data.

Source: Slots of Vegas


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