Beginners Guide to Memorable Marketing

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Consumers are fickle creatures – something as simple as colour can affect brand awareness by as much as 80%. This means that ensuring you’re doing everything right to stand out, grab your target audience and keep your brand at the forefront of their mind is absolutely vital. With the speed and frequency at which we all consume advertising, getting it right first time is what success hinges on – check out this infographic from Promotional Plus for all the information you need to succeed.


Best Car Brands On Social Media

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Reputation Radar, the spin-off project by Secret Key web agency based in Rome, is focused on web reputation management, sentiment analysis, company and private reputation, and is proud to show you its first infographic about the most influential car brands on social media, based on overall users reached and generated engagement.

The automotive companies invested many resources in marketing strategies and social media are an unexplored field where to test new techniques and establish a more direct relation with users and customers.

Best Car Brands On Social Media is the result of an accurate report about the official profiles of the main car brands, realized with the aim to measure their activities on three social media channels, Facebook, Twitter and YouTube.

The infographic data are calculated by proprietary tools which allow getting the engagement rate on social media channels; the time interval considered is 1st January 2013 – 2nd October 2013.

The engagement rate on Facebook was calculated with this formula: Likes + Comments + shares / Fans.

The engagement rate on Twitter was calculated with this formula: Mentions+ Retweets + Favorites /Total number of Tweets.

About YouTube channels, we used the overall number of videos, views and subscribers.

We are really proud to share with you our infographic because our idea is that brands should listen to users and understand their needs using social media.

We hope that this infographic can encourage a debate about the most effective ways to manage social media company profiles.


Infographic Review

Infographic Design: A

A very well designed infographic has been made to show the best car brands on social media. The information is displayed professionally they use the real images of the logos to show the different brands.

Infographic Information: A

The information helps to give an insight into how much social media can affect the power of a brand.

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3 Steps for a Successful Vibration Test

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Before products hit the market they must go through a series of tests. One of those tests is a vibration test. This infographic shares 3 steps for a successful vibration test for your products.


Infographic Review

Infographic Design: B

The design has a great color scheme that makes it standout among other infographics. The title is bold and clearly defines what the infographic is about.

Infographic Information: B

The information is helpful for anyone who is a part of the process of getting a product to market. I don’t think consumers will care to much about the information unless they are looking for a behind the scenes look into how products get to the market.

Infographic provided by Cascade TEK (

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10 Reasons to Offer Free Shipping

Filed under: Business Infographics, Marketing, People Infographics | 8 Comments »

Online retailers that offer free shipping are ahead of the game. Customers today are quick to abandon a once full cart as soon as they realize that they must pay for their own shipping costs. From high-ranking sites like Zappos to services like Amazon Prime and, free shipping is the new, expected standard for online shopping. Use this infographic to discover the many benefits online retailers receive by adding free shipping to their services. From strengthening customer relationships to increasing your website’s conversation rate, the possibilities are endless.


Infographic Review

Infographic Design: A

The design is very organized to showcase the top 10 reasons. I appreciate that the reasons are numbered as well. Something that simple really makes a difference.

Infographic Information: B

The information is great at persuading businesses to offer free shipping.

source: Consorte Marketing

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What is Every Door Direct Mail?

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Curious as to what exactly Every Door Direct Mail (EDDM) is and how it can help your business make more money? Sonic Print has taken the liberty to create a unique infographic in order to help explain the benefits of EDDM. Find out the secret below on how millions of small businesses get a large marketing reach for such an incredibly small budget. Have any questions about how Every Door Direct Mail can benefit your business? Call the experts at


Infographic Review

Infographic Design: B+

The first thing I think when I see this infographic is blue. This infogrpahic design is extremely blue and luckily I love that color. The design also has a simple look meaning that there is not a lot of words and images to distract me. There is clear and organized information for the reader to follow.

Infographic Information: B

As someone who is not familiar with Every Door Direct Mail, the infographic helped to explain the benefits and purpose of this type of marketing.

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